PPC Advertising Bristol
PPC Management for Google, Bing and Facebook in Bristol
Bristol based PPC management
GEMTech Digital have been providing PPC marketing services to clients across Bristol and the UK for over 10 years. We pride ourselves on running we designed campaigns that produce the best results for our clients.
PPC or pay-per-click marketing provides instant results by getting your site in front of the right customers quickly. However pay per click advertising can be expensive and produce little or nothing if setup incorrectly. This is where our PPC management services come in. We have years of experience in creating and managing PPC campaigns for our clients and we are constantly monitoring these accounts to squeeze every bit of value out of their campaigns.
Get in touch to discuss you PPC campaign today.
We understand that choosing the right pay-per-click budget for your business can be difficult.
We are happy discuss your goals and help you decide the right budget for your business.
If you already have a PPC campaign running we are happy to review this for you and let you know how we can help improve its performance.
Call us on 01172 565 985 or fill out the form to the right with details of you enquiry.
How much do I need to spend on PPC?
How much you need or want to spend on PPC depends on a number of factors.
Firstly is the average cost per click you are likely to be paying. This figure depends on the keywords you want to target to advertise your product or service and the level of competition there is for these keywords. The average cost per click for different keywords can vary greatly, in some cases it can be a few pence and in other cases it can be several pounds per click. We can calculate CPC (Cost Per Click) estimates for you so you can understand the likely cost before you set a budget.
Once you have the estimated cost per click you can then work out what a sale for a particular product or service is worth to you and how much you are prepared to pay to make each sale. From this we can then help you work out the best budget for your business.
Where will my PPC adverts appear?
Depending on the PPC budget you agree, we target your advertising spend across one or more of the three main advertising networks we use.
The main network we target across all our packages is Google AdWords. Google is is still by far the most popular search engine used with over 80% of the market share so it makes sense in most cases that a good proportion of your advertising budget is spent here.
If your budget allows, we will spread your advertising across Bing, Facebook and Google Display Network Partners.
How our PPC management works
Creating more than one advert allows us to tailor each advert to a specific product or service you offer. In order to compliment the additional adverts we will also work with you to create custom landing pages to match the adverts. This in turn helps increase the quality score of the advert which can help with gaining a better ad position at a lower cost.
We start every PPC campaign by taking the time to understand your business so we can target the right search terms and geographical areas. Once these have been established we will setup the advert(s) and agree these with you before putting the campaign live.
Once the AdWords campaign is up and running we will start the process of campaign analysis and housekeeping. This process is designed to ensure your budget is being spent in the most effective manner. Typical activities we complete as part of our monthly management process include the optimisation of the campaign by tweaking the bids, keywords and advert to increase click through's and conversions.